The iPhone 12 mini, the smallest variant in the iPhone 12 lineup, reportedly accounted for only 5% of sales for the entire 2020 iPhone series in the first half of January in the United States, according to Counterpoint Research cited by Reuters.
Counterpoint Research indicates that handsets over 6 inches such as the iPhone 12, 12 Pro, and 12 Pro Max outperformed smaller models such as the 5.4-inch iPhone 12 mini for the start of this year. The relatively low sales for the 12 mini is expected to be due to a trend in the overall market where consumers are veering away from smaller displays and opting for larger, more immersive smartphone sizes.
Reports of lackluster iPhone 12 mini sales began emerging in early January, and last week JP Morgan analyst William Yang stated in a note seen by AppleInsider that weak demand for the model could result in Apple cutting production entirely in the second quarter of 2021 to allow it to sell through its existing supplies.
Last month Apple reported its quarterly earnings for the first time following the launch of the iPhone 12 in October. While Apple did not disclose specific sales figures for each of the models in the lineup, the company did report $65.60 billion in revenue for its iPhone business alone, a new quarterly record.
I love my iPhone12 mini. I guess I'm in the minority. I think if they had put a telephoto lens on it (instead of wide angle), it might have appealed to more people.
I absolutely love my mini. It's the phone I've been wanting Apple to make for SOOOO many years. Would make me super sad if they dropped it from the lineup in the future.
I think the pandemic has had a huge negative effect on the Mini's sales. The small size is most important when you're going out. When you're at home, you want a bigger screen to watch videos on the bed or couch.
I want an iPhone 12/13 Mini in the future when I can go out a lot more. For now, I will keep my XR because I'm staying home so much.
I have had the Plus/Max variant of the iPhone ever since they started making them. And for whatever reason I was so drawn to the Mini this year. I can say it has been my favorite iPhone ever, I really hope they don't cancel them! Such a joy to hold and it has really helped me cut my screen time down and not be so tied to my phone.
Apple today released Rapid Security Response (RSR) updates that are available for iPhone and iPad users running the iOS and iPadOS 16.5.1 updates and the macOS Ventura 13.4.1 update. Rapid Security Response updates are designed to provide iOS and macOS users with security fixes without the need to install a full software update. Today's updates address an actively exploited WebKit...
Apple is expected to unveil the iPhone 15 lineup in September. As usual, the Pro and Pro Max models are expected to have a wide range of new features, including a USB-C port, A17 Bionic chip, titanium frame, and more.
Below, we have recapped the top five new features rumored for the iPhone 15 Pro models.
USB-C port: iPhone 15 Pro models are widely rumored to feature a USB-C port, providing...
Apple earlier today released new Rapid Security Response updates for iOS 16.5.1, iPadOS 16.5.1, and macOS Ventura 13.4.1 users, but Apple has pulled the software, likely due to an issue that caused certain websites not to work after the RSRs were installed.
According to reports on the MacRumors forums, Facebook, Instagram, WhatsApp, Zoom, and other websites started giving a warning about not ...
Amazon Prime Day is back again, and this summer it will last for two days. During this time, you'll find a large selection of deals and offers across Amazon's storefront, covering savings on tech, clothing, video games, groceries, and much, much more.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us...
The iPhone 15 Pro models that are set to be introduced this September will be available in a unique dark blue color that has a gray tone, according to Unknownz21, a source that has provided multiple details on what we can expect from the next-generation iPhones and accurate information on other Apple devices like the Vision Pro.
Available in a new titanium material, the blue shade will have...
Apple on May 18 released iOS 16.5, delivering several sports-related enhancements for Apple News, a new Pride Celebration wallpaper, and several important bug and security fixes.
Top Rated Comments
I want an iPhone 12/13 Mini in the future when I can go out a lot more. For now, I will keep my XR because I'm staying home so much.