Apple to Start Selling All 24-Inch iMac Colors in Retail Stores

We're not expecting new Macs to debut at Apple's upcoming "California Streaming" event, but according to Bloomberg's Mark Gurman, Apple is making one small tweak to its Mac sales plans.

m1 imac
After the September 14 event, Apple retail stores will begin selling the 24-inch iMac in all colors, which will mean all seven colors will be able to be purchased in store.

Right now, Apple's retail stores only offer the ‌iMac‌ in green, pink, blue, and silver. The yellow, orange, and purple colors cannot be purchased in stores and must be ordered online.

The change will make it easier for customers who want one of the more unusual ‌iMac‌ colors to get an ‌iMac‌ right away without having to wait for shipping. It may also mean that third-party stores will be able to carry additional colors, as retailers like Best Buy have also been limited to green, pink, blue, and silver.

There are highly anticipated redesigned 14 and 16-inch MacBook Pro models that are in the works, but unfortunately, we are not expecting these new machines at the September event. Instead, Apple will likely hold a second October and/or November event that will focus on Macs and iPads.

Related Roundup: iMac
Buyer's Guide: iMac (Don't Buy)
Related Forum: iMac

Top Rated Comments

lucasajackson Avatar
24 months ago
Cool, now they need to sell Macs with 16gb of RAM in the stores.
Score: 18 Votes (Like | Disagree)
Joe_ Avatar
24 months ago
It’s time to bring on the M1X Macs. Also, the base model 24-inch M1 iMac is a rip-off. Get the next tier up for some desktop decency. ?
Score: 11 Votes (Like | Disagree)
zorinlynx Avatar
24 months ago
When the heck are they going to release the successor to the 27"?

I set up a 24" M1 iMac to replace a 27" iMac for a professor at work today, and it felt like a baby Mac compared to what it replaced. The professor even seemed unsure as he was starting to use it, even though he himself requested it.

It's really annoying that upgrading to a new M1 iMac right now means a reduction in screen size. That really shouldn't be the case! C'mon Apple.
Score: 10 Votes (Like | Disagree)
TSE Avatar
24 months ago
The masterful logistics of Apple is absolutely mind blowing.
Score: 8 Votes (Like | Disagree)
ignatius345 Avatar
24 months ago

that chin has to go sooner rather than later
Raise your eyes like 6" and look at the actual display. You'll be surprised how little that tech blogger BS about "chins" and "bezels" actually matters at all when you're, you know, using the computer.
Score: 5 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
24 months ago
Nice! Easier for everyone to pick up the Mac from the store.
Score: 5 Votes (Like | Disagree)

Popular Stories

Rapid Security Response Feature 1

Apple Releases Rapid Security Response Updates for iOS 16.5.1 and macOS 13.4.1 to Fix Actively Exploited Vulnerability [Updated]

Monday July 10, 2023 10:31 am PDT by
Apple today released Rapid Security Response (RSR) updates that are available for iPhone and iPad users running the iOS and iPadOS 16.5.1 updates and the macOS Ventura 13.4.1 update. Rapid Security Response updates are designed to provide iOS and macOS users with security fixes without the need to install a full software update. Today's updates address an actively exploited WebKit...
iPhone 15 Pro Two Volume Buttons and Titanium Feature Blue Green

iPhone 15 Pro's Top Rumored Features: USB-C Port, Titanium, and More

Tuesday July 11, 2023 6:37 am PDT by
Apple is expected to unveil the iPhone 15 lineup in September. As usual, the Pro and Pro Max models are expected to have a wide range of new features, including a USB-C port, A17 Bionic chip, titanium frame, and more. Below, we have recapped the top five new features rumored for the iPhone 15 Pro models. USB-C port: iPhone 15 Pro models are widely rumored to feature a USB-C port, providing...
Rapid Security Response Feature 1

Apple Pulls iOS 16.5.1 and macOS 13.4.1 Rapid Security Response Updates Due to Safari Bug

Monday July 10, 2023 8:39 pm PDT by
Apple earlier today released new Rapid Security Response updates for iOS 16.5.1, iPadOS 16.5.1, and macOS Ventura 13.4.1 users, but Apple has pulled the software, likely due to an issue that caused certain websites not to work after the RSRs were installed. According to reports on the MacRumors forums, Facebook, Instagram, WhatsApp, Zoom, and other websites started giving a warning about not ...
primeday2020 feature3

Amazon Prime Day: The Best Apple Deals

Tuesday July 11, 2023 5:30 am PDT by
Amazon Prime Day is back again, and this summer it will last for two days. During this time, you'll find a large selection of deals and offers across Amazon's storefront, covering savings on tech, clothing, video games, groceries, and much, much more. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us...
iPhone 15 Pro Blue Side and Back 2

iPhone 15 Pro Expected to Come in Blue

Friday July 7, 2023 2:12 pm PDT by
The iPhone 15 Pro models that are set to be introduced this September will be available in a unique dark blue color that has a gray tone, according to Unknownz21, a source that has provided multiple details on what we can expect from the next-generation iPhones and accurate information on other Apple devices like the Vision Pro. Available in a new titanium material, the blue shade will have...